October Wrap Up


October was not quite as busy as I had expected. I raised the price on my candy corns, and I think that actually tanked my sales. Which is good and bad, I wasn’t prepared for a ton of sales, so at least I wasn’t behind. And, I now know the price threshold for that product.


I had 44 sales for 48 items, so pretty great, but only made about 3/4 of what I did last year…



As far as my goals for October,


  • Stuff I need to make
    • 1 Halloween amigurumi (Done, I made an awesome bat!)


  • Stuff I need to finish:
    • Candy corns (Done!)


  • Stuff I  would like to make some progress on
    • Elephant pillows Christmas order (I am actually about halfway done with one)
    • The first doll in the new line (haha…but, I did start another new doll for another new line)
    • 1 kitty koi corner to corner blanket (sadly, my lowest priority) (nope)


  • Events I will be attending
    • None this month


I absolutely adore Etsy. I love to shop there. I love knowing that I am supporting small businesses. I love establishing relationships with other sellers and with my customers. I love knowing, and seeing, the difference that I can make in the life of a stay at home mom, a disable veteran, or a child learning about business.

When I really started focusing on the business, around August 2014, I joined a team on Etsy. I want to share a little bit about each member of that team, and the wonderful items they have. I have purchased from several members, and it is really exciting to be able to share our personal photos of the items we just had to have.

I decided last year to do as much Christmas shopping as I could on Etsy. I started ordering stuff months in advance, and everything turned out absolutely amazing. Angie, from CraftyMom75, just made our Christmas perfect though!

We started talking about skirts, and agreed that fleece was not the way to go. Instead, she was able to find some comfortable, lightweight material that included Sven and Kristoff!


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She creates these awesome fleece tie blankets, and when I saw she had some Olaf fabric, I knew my younger daughter would need this in her life.

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Out of the left over fabric from the blanket, she made a stocking for my younger daughter. And, she designed a stocking for my older daughter, using a Stitch patch. And this was after spending about 3 weeks looking for Stitch fabric for me!

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I bought this apron without even telling her, I surprised her with this order. This apron is a craft fair vendor’s dream. It has a ton of pockets, and it is super sturdy, and actually stays around your waist. It saved me at Funky Finds. However, I did not get a photograph of me wearing it.


Angie is a stay at home mom to two boys. She started sewing when she was very young, about 4, and just like most kids, gave up for a long time. After her boys were no longer in the infant stage, she started to sew again. She started up this store to help supplement her income, to be able to provide all sorts of extras and fun times for her boys. Her family is also a bunch of avid Disney lovers, and try to make it to Disney World at least every other year. She is one of the kindest souls I have met on Etsy, always willing to give advice and help out wherever is necessary. And, best of all, she makes the cutest stuff!







February Progress Report

February has been a pretty decent month for the shop. I either met, or came very close to meeting all of my goals for Febraury.

(Goal 1) – One sale a week.                                 Met! 4 sales total for February!

(Goal 2) – List one new item every day.                Not met, listed 20/28 items. But, I am not sweating this too much as I had quite some down time due to being sick.

(Goal 3) – Review and revise one listing.              That should have said one listing a week. Met! Revised 11 old listings.

(Goal 4) – Create two new items each week.         Met! I created 9 new items, with 2 more in progress!

(Goal 5) – Photograph 5 new items each week.     Sort of met. I did photograph new items, and approximately 30, but not 5 each week.

(Goal 6) – Edit all new photos each week.             Not met. I have only edited about 20/30 photographs.


As far as my annual goals, I am still on track for most of those.

(Goal 1) – One sale a week, for 52 in the year.         Behind, but it should get made up close to Halloween. I am at 5 sales for the 8 weeks so far this year.

(Goal 2) – 50 items by the end of February.               Met! I am currently at 60 items in the shop!

(Goal 3) – Increase ready to ship inventory.               On track! 38 of 60 listings are ready to ship!

(Goal 4) – Attend 5 craft fairs                                      Behind. I am only attending 1 fair in May. However, I am looking at one for August and then plan on doing several shows during the holiday season.

I am excited to see the progress in the shop. It is really nice to feel like you are accomplishing something. 🙂


A Look Back from the Beginning

Items Listing Views Listing Faves Shop Views Shop Faves Orders
May 2013 3 1 0 0 0 0
June 2013 3 2 0 2 0 0
July 2013 3 0 0 2 0 0
Aug 2013 3 1 0 0 0 0
Sep 2013 2 9 0 7 1 1
Oct 2013 6 44 5 31 1 2
Nov 2013 6 11 0 7 0 0
Dec 2013 6 18 0 28 0 0
Jan 2014 6 20 3 5 1 0
Feb 2014 7 37 1 17 0 1
Mar 2014 9 36 3 18 0 1
Apr 2014 10 11 1 16 0 0
May 2014 14 74 3 31 0 0
June 2014 14 193 178 101 13 0
July 2014 23 122 149 96 8 0
Aug 2014 40 790 766 506 32 2
Sep 2014 44 924 807 634 41 3
Oct 2014 48 1016 945 1037 35 11
Nov 2014 52 907 2307 604 48 7
Dec 2014 48 1337 4934 543 62 7
Jan 2015 45  706  7122  555  43  1

Those are my absolutely ridiculous stats since opening my shop May 15, 2013. As you can tell, I initially had no clue what I was doing. But I noticed something…the more things I added…the more people saw my shop. That seemed like a pleasant idea. And of course, once I started joining some teams, promoting my items, getting on social media…well the results are there to see. I really started focusing on the shop the last week of July. And this month, I have really taken a step back because of the move. It seems like (gasp) the more effort you put into your shop, the better your shop does. Seriously though…for the first month, with my shop goals, not doing so fantastic. I am doing an excellent job of creating new items Mon-Friday. However, I have no managed to shoot these new products and get them listed on Saturdays. I am also (obviously) not meeting my sales goal of 1 a week for 53 sales in this year. However, now that the move is mostly over, and my lightbox (thanks so much for the awesome tutorial and ideas Stacey!) will be here tomorrow, I can take the time to really shoot, and reshoot, get some of this stuff listed. I do have about 40 items sitting around my house, just waiting to be listed. That should help. I also have a strong plan in place for Halloween. October is my good month, so I plan on having about 30 of those photoprops that sold so well pre-made, plus having a few new designs besides the candy corn. I sold 10 of the candy corn ones last year, but had about 50 inquiries. I just couldn’t make them fast enough to fill all of the inquiries, but if I can make a couple a month over the course of the year, then I am good to go for Halloween! I also have some great plans that I shall share later.